Instagram Automation
Overview​
The Instagram Enquiry Automation feature in SalesSensi AI helps business owners automatically handle customer enquiries on Instagram — from comments, DMs, and even story replies. It replies instantly based on your uploaded product details and Q&A document, ensuring that customers receive quick and accurate answers even when you’re offline.
How It Works​
DMs
Story Replies
Comments
- A customer comments on your post, replies to a story, or sends a DM.
- SalesSensi AI checks your uploaded product details and Q&A document for matching information.
- If a match is found, it sends an instant, personalized reply.
- If the enquiry is unrelated or not covered, the AI politely responds that it will ask the store owner and get back to them.
- If the customer asks for other options, SalesSensi sends a carousel of similar products with CTAs like “Know More” or “Buy Now.”
- When a customer clicks Buy Now, SalesSensi proceeds to collect the delivery address (if new customer) and places the order automatically.
- For multi-variant products, a variant selection carousel is shown before the order step.
- For unsupported inputs like voice or images, the AI skips replying so admins can manually review.
What You Need to Provide​
1. Product Details​
Provide details of all the products you sell so SalesSensi can answer product-specific questions accurately.
| Field | Description | Example |
|---|---|---|
| Product Name | Name of the product | Red Dress |
| Price | Selling price | ₹799 |
| Size/Variants | Available options | S, M, L |
| Stock | Availability status | In stock |
| Description | Short product info | Cotton dress with floral design |
This enables the AI to answer questions such as:
- “What’s the price of the red dress?”
- “Do you have size L?”
- “Is this available in blue?”
2. Enquiry Q&A Document​
Provide a list of common customer questions and their answers for general enquiries.
| Question | Answer |
|---|---|
| What are your store timings? | We’re open from 9 AM to 9 PM every day. |
| Do you deliver to other cities? | Yes, we deliver across India. |
| What is your return policy? | Products can be returned within 7 days of delivery. |
Benefits​
- Automatically answers customer enquiries 24/7
- Uses your own product and business information
- Reduces manual workload
- Maintains professional, consistent communication
Example Conversations​
Below are the conversation flows that SalesSensi follows in different customer scenarios.
New Customer​
[Customer comments in a reel]
Customer: price
AI Agent: This is [Product Name], priced at ₹[Price]. Would you like to order it?
Customer: Yes / I want this
AI Agent: Great. Please share your delivery address.
Customer: [Shares address]
AI Agent: Thank you. Confirming — you want to order [Product Name] at ₹[Price], to be delivered to [Customer’s address snippet], correct?
Customer: Yes / Confirm
AI Agent: Perfect. Your order for [Product Name] has been placed successfully. You will receive the order details shortly.
Existing Customer​
[Customer sends reel]
Customer: What’s the price of this?
AI Agent: This is [Product A Name], priced at ₹[Price A]. Would you like to order it?
[Customer sends another reel]
Customer: Price of this one?
AI Agent: That’s [Product B Name], priced at ₹[Price B]. Would you like to order this one?
[Customer replies to first reel]
Customer: I want this
AI Agent: Great! Just confirming — you mean [Product A Name] priced at ₹[Price A], right?
Customer: Yes / Confirm
AI Agent: Perfect. Should we deliver it to your existing address ending with [Address snippet]?
Customer: Yes
AI Agent: Awesome! Your order for [Product A Name] has been placed successfully. You’ll receive order details shortly.